Association Fundamentals Positioning Workshop

 
 

AFPW facilitates and strengthens communications among an association’s CEO and Senior Staff Development - the C-Suite. Working with the 18 Fundamentals found in all associations, it provides a framework for active dialogue within the C-Suite prompting insight and opening discussion on strategic and operational opportunities and vulnerabilities.


Fundamental

Core to the existence or continuance of an association and substantively impactful on its value to membership or its operational viability.

  • Issues/Services Continuum

  • Board/Staff Dynamic

  • Value Proposition

  • Networking

  • Organizational Profile

  • Industry/Profession Life Cycle

  • Board Governance

  • Communicativity

  • Information/Knowledge

  • Member Composition

  • Values/Culture

  • Membership Engagement

  • Staff Resources

  • Technical Capability

  • Financial Viability

  • Strategic Relationships

  • Mission/Vision

  • Direction/Planning

The Fundamentals  Issues/Services Continuum  Board/Staff Dynamic  Value Proposition  Networking  Organizational Profile  Industry/Profession Life Cycle  Board Governance  Communicativity  Information/Knowledge  Member Composition  Values/Culture  Mem

How AFPW works

Read-in – Participants are provided the AFPW Booklet, outlining the program, explaining participant input, as well as pointing to objectives and final product.

Introduction -  A 90-minute virtual session on the purpose and functionality of the Workshop, including a tutorial on each of the 18 Fundamental, as well as guidance on post-session completion of the AFPW Workbook.

Review – The Workbooks are aggregated and summarized by the Program Director for submission to the CEO, with guidance and comment. On consideration of this report, the CEO reconvenes Introduction session participants for discussion and exchange.


Product/Result

A thorough and continuing Fundamental-by-Fundamental awareness within the C-Suite as to an association’s opportunities and vulnerabilities with shared insights on direction setting and action to be taken. 

 

Contact Us to Learn More

Call Us at 301 340 2210 and/or email belford@jdgsearch.com